As an online entrepreneur, I have used a number of different email marketing softwares over the years and have experienced many firsthand. Some were better than others, and in this Flodesk review I’ll tell you why I currently use and love Flodesk for my own email marketing.
In this post, I will review Flodesk, an up-and-coming email marketing software. I will provide a brief overview of what it is and what you can expect from it. I will also provide a link to our affiliate program with them if you want to click on it and sign up for an account.
My Honest Flodesk Review
In today’s online world with constant social media algorithm updates, email marketing is a crucial part of your marketing strategy. If you don’t know how to use email marketing tools, you’re missing out on a major opportunity to reach your audience and actually stay in touch with your readers and customers long term.
And with Flodesk, you can manage your own email marketing for as low as $19 a month for an unlimited number of subscribers.
Flodesk Pricing: How Much Does Flodesk Cost?
Right now the regular cost of Flodesk is only $38 for an unlimited number of emails and subscribers, but with my code KATIEHARP or the link below you can save 50% off for life!
That brings the price of Flodesk to only $19 a month, which is waaaaayyyyyyy less than what I’ve paid for other services like Mailchimp, Convertkit, or even Mailerlite.
Flodesk Email Templates
Flodesk has some beautiful email templates available, though I try to keep things simple to keep the open rates high (I don’t want to add too many images or fancy things that could trip up the spam filter). Many of my emails with Flodesk have a high 20-30% open rate! That’s much better than with some other email marketing services I’ve tried.
Flodesk has a few different templates for signup forms. There isn’t a lot to customize here, so I basically create a regular form and stick in on my landing page as well as having a popup form. However, so far there aren’t a lot of different design options for signup forms or integrations with third party signup form software.
Workflows are basically a form of email automation available in Flodesk. I like to have one welcome sequence as a Flodesk workflow that has a series of emails that help onboard new subscribers onto my email list, and then I send out regular emails to my list on a weekly basis.
After someone finishes my welcome workflow, they are moved from a new subscriber segment to the regular email list.
Flodesk vs. Mailchimp
I’ve used both Flodesk and Mailchimp for long periods of time, and I can definitely say that I prefer Flodesk. Not only is the pricing far more reasonable, but the interface, design, and email templates are beautiful and well-designed, the software is more user-friendly, and it creates an overall better experience.
It’s also a lot easier to create different segments of your audience in Flodesk than in Mailchimp.
Flodesk Vs. Convertkit
I’ve also tried Convertkit in the past, and although it had a lot of sophisticated features and the workflows were arguably better, I didn’t like that I couldn’t easily customize my email designs, and I didn’t like just how many options there were for things like segmenting. It felt a little overwhelming at the time (and overkill for what I wanted to do) and the price is quite high, so if you don’t strictly NEED all of the fancy bells and whistles, then I prefer Flodesk over Convertkit.
My Overall Review of Flodesk
Honestly the main downside of Flodesk is that (at the moment) it doesn’t integrate with very much other software except for Zapier. So to keep things simple, I basically just use Flodesk to send out weekly emails and don’t do anything fancy because it’s not really set up for that unless you pull out Zapier and make some really complicated systems lol. 🙂
You won’t find fancy integrations with e-commerce here, abandoned cart emails, or super advanced audience segmenting based on their subscriber behavior.
But if you just need something beautiful, simple, easy to use, and affordable, Flodesk is the perfect email marketing software for you! This is what I currently use for two of my own businesses. 🙂