Have you ever seen a Pinterest account that looks so pretty you want to pin every single thing from it? A clean and aesthetic feed makes Pinterest feel fun and inspiring. The best part is that you can easily create this look for your own account. Here is how to make an aesthetic Pinterest feed.
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How to Make an Aesthetic Pinterest Feed
To clarify, in this post I’m using “Pinterest feed” to refer to how to make your own account more aesthetic, although that term could technically refer to the main Pinterest feed or home page.
The Pinterest home page is the home page of the whole site and is influenced based on your searches and what pins you interact with. To change what appears on the home page, you would need to start interacting with more of the pins you’re interested in.
Pinning new content to your personal account WILL ALSO affect what you see on the main Pinterest feed or home page.
Let’s get into it!
Start with Your Boards
A great feed begins with organized boards. Go through your boards and make sure each one has a clear topic. If you have random boards that do not fit what you want to focus on, make them secret or delete them. This helps Pinterest understand what you like and gives you a feed that feels more your style.
Use Clear and Simple Board Titles
Board titles do not have to be fancy. Pick simple titles that tell Pinterest exactly what the board is about. For example, Dinner Ideas or Cozy Home Decor. Clear titles help Pinterest show you more of what you love, which makes your Pinterest home page look more aesthetic.
Save Pins That Match Your Style
Your feed will look better when you save pins that fit the vibe you want. If you love soft pastels, save more pins with those colors. If you love bold and bright looks, pin more of that style. Pinterest learns from your saves, so the more you pin your favorite look, the more Pinterest will fill your home page with that same vibe.
Follow Accounts That Inspire You
The accounts you follow shape your home page. Follow creators who match the look you want. If you want a clean and calming feed, follow people who share minimal style content. If you want fun and colorful pins, follow creators who post bright designs.
Add Your Own Aesthetic Branding
If you create your own pins, try using the same fonts, colors, and layout. This makes your profile look cohesive and polished. When someone lands on your page, they get a clear sense of your style right away.
Keep Your Boards Visually Balanced
Open your boards and look at the pins as a whole. Try to mix similar styles together so the board looks smooth and not chaotic. You can even drag pins around on desktop to shift the layout. A balanced board makes your whole account feel more put together.
Use Seasonal or Themed Boards
Seasonal boards like Fall Style Ideas or Holiday Decor can make your account feel fresh and current. Pinterest loves seasonal content, and these boards help keep your home page filled with ideas that match the moment.
FAQ
Do I need to redesign all my old pins?
No. Focus on maintaining a consistent style and aesthetic moving forward.
How do I make my Pinterest home page look cohesive?
Use similar fonts, colors, and image styles across your pins. Organize your boards clearly and create sections to keep related content together.
Final Thoughts
Creating an aesthetic Pinterest feed does not have to be complicated. With a few easy steps, your Pinterest feed can look clean, inspiring, and totally your style. Take your time and have fun with it.
Want a Pinterest feed that looks beautiful and brings you more traffic too? Check out my Pinterest management services here.
Prefer to DIY your marketing? Check out my Pinterest course to grow your Pinterest account!
