If you’re new to Pinterest marketing, you might be wondering “What size should Pinterest images be?” Here’s the best Pinterest image size for your website.
What is the Best Pinterest Image Size?
Pinterest images show up the best as tall, vertical graphics because they take up more space in their newsfeed. You can also experiment with square images from time to time, but horizontal images (like what you might use on Facebook) will appear very small and cramped on Pinterest.
The official Pinterest recommendation for image sizes is 1,000 by 1,500 pixels, vertical images.
Brightly colored images with eye-catching photos or headlines are also a good idea.
They also recommend that pins be in a 2:3 size ratio between width and height, so bigger sizes in that ratio are also acceptable Pinterest sizes.
Related Pinterest Post: 7 Reasons to Hire a Pinterest Manager
Personally, I sometimes create vertical pins that are much longer than the “standard” dimensions that do very well… Another size that can do really well is 1080 by 1920 pixels, which is the same size as Instagram stories or vertical videos at a 9:16 ratio.
At a certain point, however, depending on your browser or device, extremely long “giraffe” pins may get cut off.
If you are sharing your Instagram posts to Pinterest, they will probably automatically be square images, and these can do ok.
However, horizontal images usually do not do well on Pinterest, so Pinterest should have its own specifically vertical images.
If you need some Pinterest templates, check out the ones below that I designed!
Keep in mind that these are just recommendations but they’re not set in stone rules! So feel free to experiment a little and try something new to see if it gets you better results, as all accounts and niches can perform differently on Pinterest.
I hope this post about the optimal pin size has been helpful!
If you’d like help growing your Pinterest account, learn more about hiring me for Pinterest management.
Prefer to DIY your marketing? Check out my Pinterest course to grow your Pinterest account!
